Still using firstname.lastname@example.org to email clients? Then it's time for an upgrade! This blog post is for all the business owners that currently still use a Gmail, Hotmail, Sympatico, or some other standard email client to manage their business email.
If you have one of these, please make sure to read the rest of this post and follow these steps to set up a professional email address.
Two main reasons: Visibility and Security. Let's tackle each of those separately.
When you hand out a business card, having a professional email address on it says you mean business. Anyone can set up a Gmail account, but a specific, business address like email@example.com helps to legitimatize your business.
Many of the personal email addresses are just that, personal. What happens when you need to hire an employee and give them an email address? You likely will want to maintain control of that email address in case they leave as well. Setting up a structure from day one will help with the longevity of your email and ensure you maintain control over your email addresses.
There are two things you will need:
The domain is step one. Using a registrar like GoDaddy, NameCheap, or any other domain registration service, you want to register your domain. Most of the common systems make this very easy and should cost between $10-15 a year.
Once you are registered, you can set up Google Apps for Work. Setup is fairly straight forward, with an interface that takes you step by step. You will need to change some records on your registered domain, but if you follow the steps they outline, it should go off without a hitch.
Once those two pieces are setup, you will be able to login to a new Gmail account that will work with your custom email address. If you are familiar with Gmail already, you are all set. If not, watch some of the tutorials on how to best use Gmail.
Google Apps for Work is the leading small business solution for email. It's even enterprise-friendly as well, so you never have to worry about how many accounts you will need.
A few major highlights:
All of this is yours for under $5 a month. It's likely one of the best investments I have made and is something I recommend to all my clients, as it is easy to set up and maintain, no professional IT resource required.
If you want to get started on this but are still unsure how to get it done, that is not a problem. Give us a call or contact us today!
Earlier this year Shopify launched the Shopify App Challenge. The brief, create an app that helps solve a challenge amplified by COVID-19, but that would also have staying power beyond the pandemic crisis. We knew, without a doubt, that we wanted to be a part of this challenge. So, our small team set to work building our second public Shopify application, Recipes.